About us ( me )

Ella Emhoff started knitting when she was 6 years old, picking it up on and off until she turned 15. Turning to knitting as an anxiety coping mechanism, she started building her own patterns and personal style that would then turn into the brand it is today.

Made in New York, Emhoff uses a mixture of donated/sourced yarn to create fun and comfortable pieces reflecting her love of youth fully colorful clothing.